BACKSTORY
Savage Pizza is one of my favorite places in town due its awesome pizza and its comic book decor.
THE IDEA
When I looked at the website, it was clear that it needed a refresher. At the same time though, I wanted to keep its old-school comic book shop / pizza joint vibe.
THE LOGO
I love Savage Pizza's logo, it looks just like a Marvel Comics logo from the 80's, but I felt that it was a little busy and not as legible as it could be. So, I took best elements of it and refined into something that was more simple yet still dynamic.
THE FINAL RESULT
I revised the color palette, removed the information redundancies, and reorganized the website elements.
LESSONS LEARNED / NEXT STEPS
This was a fun little project. This was primarily a UI redesign so next steps would involve reorganizing the site map, fleshing out other pages of the site, and conducting usability testing to see how well the site functions.